Your 2025 Guide to Winter Merch and Promo Items

When the days get darker and the layers go on, useful, on-brand, and beautifully made merch becomes a standout way to keep your people warm and your brand visible.

Whether you're building internal gifting packs, planning a campaign, or refreshing your employee kits, winter is the perfect time to bring comfort and creativity into your merch game. 

Here’s how to do it—with branded winter merchandise that’s less about an easy hand out and more about lasting, quality winter merch that keeps promoting year after year.

1. Branded Socks: Warm, Wearable, and Always Welcome

Custom socks are the ultimate crowd-pleaser in any winter merch pack. They're soft, wearable, and very affordable. Whether you go bold with colour or subtle with stitching, socks are a daily-use item that deliver repeated brand exposure. We’ve seen them fly in everything from fashion-industry gifting to onboarding merch for remote teams and corporate winter gifts.

Pro tip: Add them to internal appreciation packs or slip them into retail promo giveaways—they work across industries.

2. Branded Beanies: A Cool Way to Stay Warm

If you're gifting this winter, make it branded beanies. Promotional beanies are wearable all season long, and your logo or tagline will be front and centre at morning commutes, weekend hikes and winter events.

Use them in employee gifting kits, or as part of a seasonal touchpoint that feels less like a promo and more like a thoughtful gesture.

3. Custom Scarves: Stylish, Sustainable, Smart

Branded scarves are often overlooked—but they shouldn't be. A high-quality scarf gives you premium surface area for woven branding, colour blocking, or a subtle logo tag. Want to level up the experience? Pair a scarf and beanie for a curated winter merch set that’s instantly giftable.

Best for: Alumni packs, ESG-led merch ranges, or seasonal client gifting.

4. Outerwear: The Merch That Travels

Branded outerwear—from puffer vests to soft hoodies and crew neck sewaters—is merch with serious staying power. These are big-ticket items for a reason: they’re worn out in the world, making your brand visible on campuses, job sites, and city streets. Add your branding subtly or make a bold statement.

Ask us about eco-friendly materials, including RPET blends and GOTS-certified printing options, or for jackets that align with your ESG goals too.

5. Branded Umbrellas: Rainy Day? Instant Billboard.

When the weather turns, your custom umbrella becomes the most visible piece of merch in a crowd. Ours are sturdy, sleek, and totally customisable—from compact umbrellas for conference kits to large canopies for outdoor activities.

Rainy season = high brand exposure. Use them in wet-weather event gifting, winter onboarding kits, or as part of a corporate winter campaign.

Why Winter Merch Works

Cold weather creates an opening for warm, thoughtful brand moments. Branded winter merchandise isn’t just about function—it’s about how your brand feels in someone’s everyday life.

Whether you're looking to build a one-off gifting moment or scale a winter merch campaign across multiple teams and states, we’re here to help you build merch that sticks, sparks—and stays.