Why Merch
Merch has its perks
A VERY POWERFUL MARKETING TOOL.
Merch has been around for a long time and many businesses have used its incredible marketing power to stay top of mind with even the most difficult target audiences (we are looking at you millennials).
Giving people something they can touch and use everyday that showcases your branding in a fresh way, is one of the most powerful marketing tools. It is a piece of advertising they can hold in their hands and engage with.
Did you know?
THE PROOF IS IN THE NUMBERS.
88% of people claim that they remember brands better if they get a piece of merch from them
You will increase your chance of getting new customers by 83% if you use promo merch
70% of businesses believe that promo merch is one of the most effective ways to reach your marketing goals
Don’t just take our word for it
THE ADVERTISING SPECIALTY INSTITUTE DID A STUDY.
The study focussed in customer satisfaction and looked into exactly how promo merch made an impact.
The results showed that;
more than 83% of people say that they like receiving promotional items
83% of people said that the promo merch gave them a positive impression
81% of people will use a piece of merch for a year or longer
80% of people state that they have at least one promotional item at home or in the office
53% of people said that they use one or more promotional items frequently, at least once in seven days